Internationalization Market Prioritization Grid
Score a new-country expansion on size, ease, competition and risk.
Weight 30
Weight 20
Weight 20
Weight 15
Weight 15
Attractiveness score
68/100
Weighted market fit
Recommendation
Second wave — plan it
Go · Plan · Wait
Biggest blocker
Yes
Regulatory / compliance ease
Promising but gated by regulatory / compliance ease. Put it in the second wave and de-risk that factor first — a regulatory or localization gap will quietly eat your expansion budget.
Entering one market properly beats entering three partially. Regulatory and localization gaps are the silent killers of international expansion.
About this calculator
Grade a target market across size, localization effort, competitive intensity and regulatory burden into an attractiveness score and a go / wait recommendation.
Everything runs in your browser — nothing you type is sent anywhere or stored. Use it to sanity-check a plan, pressure-test a channel, or brief a team before you commit budget.