Growth Strategy Prioritization Tool

Rank growth ideas by Impact, Confidence and Ease — and kill the noise.

#1 · Add live chat to pricing page
7.3
I 5 · C 8 · E 9
#2 · Launch partner referral program
7.0
I 8 · C 6 · E 7
#3 · Rebuild onboarding flow
6.7
I 9 · C 7 · E 4

Your highest-ICE bet is Add live chat to pricing page at 7.3/10. Run it next. ICE keeps you honest — a flashy high-impact idea with low confidence and ease loses to a boring, sure, easy win more often than founders expect.

Score each 1–10. ICE is deliberately blunt — its job is to force a ranked order and end debate, not to be precise. Re-score as you learn.

About this calculator

Score competing growth ideas with the ICE framework (Impact × Confidence × Ease) to get a ranked shortlist and a clear next bet instead of a scattered backlog.

Everything runs in your browser — nothing you type is sent anywhere or stored. Use it to sanity-check a plan, pressure-test a channel, or brief a team before you commit budget.